Vivacious Lady_
"Ginger goes to college but not the way you think"
College town life gets turned upside down after a button-down botany professor secretly weds a sizzling night-club singer.
Starring
Ginger Rogers, James Stewart, James Ellison
Box Office
$1.2M
Updated Feb 16, 2026
WHERE TO WATCH
DROPTHE_ GOSSIP
Box office
Vivacious Lady earned $1.2M worldwide on a $703K budget — a 72% return on investment.
Year context
Vivacious Lady was released 88 years ago in 1938.
Vivacious Lady is a Comedy, Romance film with a runtime of 1h 30m.
CAST (20)
Ginger Rogers
Francey
James Stewart
Peter
James Ellison
Keith
Beulah Bondi
Mrs. Morgan
Charles Coburn
Mr. Morgan
Frances Mercer
Helen
Phyllis Kennedy
Jenny
Franklin Pangborn
Apartment Manager
Grady Sutton
Culpepper
Jack Carson
Waiter Captain
Alec Craig
Joseph
Willie Best
Porter
Spencer Charters
Husband Shaving on Train (uncredited)
Phyllis Fraser
(uncredited)
Lloyd Ingraham
Mr. Noble (uncredited)
Franklyn Farnum
Train Conductor #2 (uncredited)
Kenner G. Kemp
Man in Train Corridor (uncredited)
Bert Moorhouse
Nightclub Patron (uncredited)
Kay Sutton
Woman Exiting Train at Old Sharon (uncredited)
Bobby Barber
Italian Waiter at Nightclub (uncredited)
BOX OFFICE
$703K
Budget
$1.2M
Revenue
+72%
ROI
PROFITABLE
Verdict
STUDIOS (1)
RKO Radio Pictures
DETAILS
Release
Status
Released
Runtime
90 min (1h 30m)
Language
English
Country
Rating
7.0/10 (66 votes)
Popularity
4
Budget
$703,000
Box Office
$1,206,000
Profit
+$503,000
FREQUENTLY ASKED QUESTIONS
What is Vivacious Lady about?
College town life gets turned upside down after a button-down botany professor secretly weds a sizzling night-club singer.
How long is Vivacious Lady?
Vivacious Lady has a runtime of 90 minutes (1h 30m).
Who stars in Vivacious Lady?
The cast of Vivacious Lady includes Ginger Rogers, James Stewart, James Ellison, Beulah Bondi, Charles Coburn.
How much did Vivacious Lady make at the box office?
Vivacious Lady earned $1,206,000 worldwide at the box office. The production budget was $703,000.
What is the rating of Vivacious Lady?
Vivacious Lady has a rating of 7.0 out of 10 based on 66 votes on TMDB.
GENRES (2)
Comedy
Romance